Publicaciones en colaboración con investigadores/as de Universidad de Castilla-La Mancha (68)

2024

  1. Comunicación, globalidad e influencia en el metaverso: el caso asiático

    Barataria: revista castellano-manchega de ciencias sociales, Núm. 35, pp. 39-58

  2. Displaying ingredients on healthy snack packaging: A study on visual attention, choice, and purchase intention

    Journal of Sensory Studies, Vol. 39, Núm. 4

  3. Health communication, awareness raising, and metaverse: An approach to the radon gas situation in Spain

    Communicating Public Health Risk: The Case of Radon Gas (Taylor and Francis), pp. 72-84

  4. What About NPOs? Identifying Factors in the Intention to Donate: The Role of Brand Identification and Past Behavior

    Voluntas, Vol. 35, Núm. 2, pp. 253-265

2023

  1. Co-creation of value in smart ecosystems: past trends and future directions in tourism literature

    Journal of Hospitality and Tourism Technology, Vol. 14, Núm. 3, pp. 365-383

  2. El impacto de las últimas tecnologías en la transformación de la industria

    Economía industrial, Núm. 428, pp. 51-58

  3. FROM THE 360° PHOTO TO THE METAVERSE: Conceptual and technical evolution of virtual and immersive journalism from Spain

    Brazilian Journalism Research, Vol. 19, Núm. 2

  4. How Do Affect the Infusion of Smart Technology and Mindfulness of Tourism SMEs on Competitiveness?

    Springer Proceedings in Business and Economics

  5. La comunicación experiencial como estrategia creativa para promocionar los eventos turísticos españoles

    Revista de Ciencias de la Comunicación e Información, Vol. 28, Núm. 1, pp. 77-98

  6. Modelo de cálculo del coste de producción de criptomonedas

    AECA: Revista de la Asociación Española de Contabilidad y Administración de Empresas, Núm. 142, pp. 19-21

  7. Solving the luxury fashion and sustainable development “oxymoron”: A cross-cultural analysis of green luxury consumption enablers and disablers

    Business Strategy and the Environment, Vol. 32, Núm. 4, pp. 2399-2419

  8. Unlocking knowledge through escape rooms in online higher education: proposal for learning about consumer behavior

    Learning with escape rooms in higher education online environments (IGI Global), pp. 242-261

  9. Which career should I choose? Application of a pre-university vocational guidance platform based on the Ikigai methodology

    International Conference on Higher Education Advances

  10. ¿Influye la gestión de los empleados en el uso del teletrabajo tras el COVID-19?

    AECA: Revista de la Asociación Española de Contabilidad y Administración de Empresas, Núm. 141, pp. 30-31

2022

  1. Comunicación y periodismo en las ciudades: nuevos espacios para la innovación, la diplomacia y la sostenibilidad en la configuración urbana

    Miguel Hernández Communication Journal, Núm. 13, pp. 171-175

  2. Connected audiences in digital media markets: the dynamics of university online video impact

    European Research on Management and Business Economics, Vol. 28, Núm. 1, pp. 11-20

  3. Digital tools and smart technologies in marketing: a thematic evolution

    International Marketing Review, Vol. 39, Núm. 5, pp. 1122-1150

  4. Evolution, trends and future research lines in corporate social responsibility and tourism: A bibliometric analysis and science mapping

    Sustainable Development, Vol. 30, Núm. 3, pp. 462-476

  5. Outperformance of the pharmaceutical sector during the COVID-19 pandemic: Global time-varying screening rule development

    Information Sciences, Vol. 609, pp. 1181-1203

  6. Revisiting the safe haven role of Gold across time and frequencies during the COVID-19 pandemic

    North American Journal of Economics and Finance, Vol. 61