Toward state-of-the-art on social marketing research in user-generated content (UGC) and influencers
- Romero-Rodriguez, L.M.
- Castillo-Abdul, B.
ISSN: 0262-1711
Argitalpen urtea: 2023
Alea: 42
Zenbakia: 6
Orrialdeak: 425-435
Mota: Artikulua
Aldizkaria:
Journal of Management Development