Universidad Rey Juan Carlos-ko ikertzaileekin lankidetzan egindako argitalpenak (199)

2024

  1. Análisis de la estrategia mediática en la guerra híbrida de Rusia contra Ucrania y de su repercusión en la audiencia social de X

    Todo comunica (Egregius editorial), pp. 185-206

  2. Approximation to the economic cost of healthcare for hypertensive patients diagnosed with COVID-19

    Frontiers in Public Health, Vol. 12

  3. Consumer acceptance of robotic surgeons in health services

    Humanities and Social Sciences Communications, Vol. 11, Núm. 1

  4. Corporate social responsibility communication of male luxury fashion brands: analysis on Instagram, Facebook and TikTok

    Management Decision, Vol. 62, Núm. 2, pp. 471-491

  5. Health communication, awareness raising, and metaverse: An approach to the radon gas situation in Spain

    Communicating Public Health Risk: The Case of Radon Gas (Taylor and Francis), pp. 72-84

  6. Hospital Web Quality Multicriteria Analysis Model (HWQ): Development and Application Test in Spanish Hospitals

    Big Data and Cognitive Computing, Vol. 8, Núm. 10

  7. Jumping over the paywall: Strategies and motivations for scholarly piracy and other alternatives

    Information Development, Vol. 40, Núm. 3, pp. 442-460

  8. Lifestyle Eco-Influencers Advertising: Is Engagement Driven by Content or Fandom?

    Comunicacao e Sociedade, Vol. 45

  9. Marketing y neuromarketing aplicados al sector empresarial y financiero como objeto del campo académico de la comunicación en España: Una aproximación a su estudio desde los libros como fuentes bibliográficas

    Revista de Ciencias de la Comunicación e Información, Vol. 29, Núm. 1

  10. Propuesta de análisis de la calidad de la televisión pública: estudio de caso, TVE ante la llegada de las cadenas privadas (1990-2010)

    Estudios sobre el mensaje periodístico, Vol. 30, Núm. 2, pp. 335-347

  11. Sustainability in the Main Spanish Banking Entities: A Comparative Analysis

    CSR, Sustainability, Ethics and Governance (Springer Nature), pp. 151-164

  12. The intellectual structure of destination image research in tourism (2001–2023): Background, pre-pandemic overview, shifts during COVID-19 and implications for the future

    Journal of Vacation Marketing, Vol. 30, Núm. 1, pp. 143-165

  13. The trend towards anti-capitalist dystopia in contemporary serials: Narrative analysis of the Korean tragedy Squid Game

    Northern Lights, Vol. 22, pp. 59-76

2023

  1. A Comparative Study of Communication Management Strategies on Social Media in the Hotel Industry in Spain in Times of COVID-19

    Administrative Sciences, Vol. 13, Núm. 11

  2. Apomediation and Disintermediation: YouTube Prescribers on Fad Diets

    Open Public Health Journal, Vol. 16

  3. Audiovisual content viewing practices and the psychosocial sentiment of political efficacy in younger audiences from Spain and México

    Revista de comunicación, Vol. 22, Núm. 2, pp. 117-133

  4. Audiovisual in the streaming era: Millennials' and centennials' perspectives on cruelty and historical truthfulness

    ONLINE JOURNAL OF COMMUNICATION AND MEDIA TECHNOLOGIES, Vol. 13, Núm. 4

  5. Benefits of animal-Assisted interventions in preschool children: A systematic review

    Clinical Child Psychology and Psychiatry, Vol. 28, Núm. 2, pp. 850-873

  6. COVID-19 Lockdown and Disney+ strategy on social networks on its launch during the State of alarm in Spain

    Comunicación y sociedad = Communication & Society, Vol. 36, Núm. 2, pp. 151-169

  7. Comunicación, marca e intangibles corporativos: Percepción de la marca Santander entre los universitarios de la Comunidad de Madrid

    Desafíos y retos de las redes sociales en el ecosistema de la comunicación (McGraw Hill España), pp. 327-336