Connecting with audiences in new markets: Netflix´s Twitter strategy in Spain

  1. Fernández Gómez, E.
  2. Martín Quevedo, J.
Aldizkaria:
Journal of Media Business Studies

ISSN: 1652-2354

Argitalpen urtea: 2018

Alea: 15

Zenbakia: 2

Orrialdeak: 127-146

Mota: Artikulua

DOI: 10.1080/16522354.2018.1481711 GOOGLE SCHOLAR
Datuen iturria: Scopus