Are brand names special words? Letter visual-similarity affects the identification of brand names, but not common words

  1. Perea, M.
  2. Baciero, A.
  3. Labusch, M.
  4. Fernández-López, M.
  5. Marcet, A.
Revue:
British Journal of Psychology

ISSN: 2044-8295,  0007-1269

Année de publication: 2022

Volumen: 113

Número: 3

Pages: 835-852

Type: Article

DOI: 10.1111/BJOP.12557 GOOGLE SCHOLAR lock_openAccès ouvert editor

Objectifs de Développement Durable

La source de données: Scopus