Learning from the sales conversion rate throughout its product life cycle analysis: A case of study for the Spanish automotive sector

  1. Saco, M.
  2. Galiano, A.
  3. Rodríguez, V.
Journal:
E a M: Ekonomie a Management

ISSN: 2336-5064,  1212-3609

Year of publication: 2020

Volume: 23

Issue: 1

Pages: 184-198

Type: Article

DOI: 10.15240/TUL/001/2020-1-013 GOOGLE SCHOLAR lock_openOpen access editor

Sustainable development goals

Data source: Scopus