Learning from the sales conversion rate throughout its product life cycle analysis: A case of study for the Spanish automotive sector
- Saco, M.
- Galiano, A.
- Rodríguez, V.
ISSN: 2336-5064, 1212-3609
Datum der Publikation: 2020
Ausgabe: 23
Nummer: 1
Seiten: 184-198
Art: Artikel