Isabel
Iniesta Aleman

PhD in Communication (Cum Laude in the Inter-University Doctorate Programme in Communication at the universities of Malaga, Seville, Huelva and Cadiz). She also holds a degree in Business Administration and Management from the University of Zaragoza. She combines marketing consultancy with teaching, as a Private University Lecturer (Hired Doctor in ANECA) at the International University of La Rioja. Years of experience and research that have crystallised in his own work system, with contrasted results. She is a very active member of the Scientific Association ICONO 14, a group of reference and thought that uses imagination and specific epistemology as tools to tackle artistic, social, human and communicative problems. She is also a researcher in the reference group S29_17R GICID (Grupo de Investigación en Comunicación en Información Digital) at the University of Zaragoza. She was responsible for the area of marketing and communication in the project ‘Training in digital competences for the inclusion of citizens and the intelligent development of the information society (Strategic Project of the Government of Aragon and FEDER)’. She also collaborates as a researcher in the Research Group ‘Social Media and Inclusive and Ubiquitous Media Education’ (SMEMIU) of the UNED (National University of Distance Education, Spain). In the European Project Ecolearning Communication Open-Data : Massive Mobilet Learning (ECO) ICT PSP Pilot Type B, she participated in the Marketing Hub.