Publications by the researcher in collaboration with Vicente Rodriguez Rodriguez (3)

2020

  1. Learning from the sales conversion rate throughout its product life cycle analysis: A case of study for the Spanish automotive sector

    E a M: Ekonomie a Management, Vol. 23, Núm. 1, pp. 184-198

2018

  1. Analysis of the behaviour of the clients assisted and sales variables in the different phases of the product life cycle

    European journal of management and business economics, Vol. 27, Núm. 3, pp. 266-284

  2. El comportamiento de la tasa de conversión de ventasen las distintas fases del ciclo de vida de un producto

    Hacia la mejora social, económica y empresarial: avances multidisciplinares en innovación, turismo e ingeniería