Consumo ético en la sostenibilidad del lujolas empresas azulejeras en la sociedad del «homo economicus»
- Gómez Aguilella, María José 1
- Marco Perles, Ginés 1
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1
Universidad Católica de Valencia San Vicente Mártir
info
ISSN: 2529-9573
Año de publicación: 2020
Título del ejemplar: Objetivos de Desarrollo Sostenible
Número: 13
Tipo: Artículo
Otras publicaciones en: Revista Iberoamericana de Bioética
Resumen
El consumo ético es un área extensa de debate, por lo que en primer lugar procederá definir la base moral del denominado consumismo ético que nos permite comprender sus implicaciones tanto para los mercados como para las empresas. La importancia del tema radica no solo en la actualidad del mismo, sino también por la perspectiva del modelo que empleamos. En este caso, estaríamos apelando a la visión de un área específica, en concreto, el lujo en la industria de los azulejos, pues nos encontraríamos ante desigualdades sociales que aflorarían y que constituirían un serio obstáculo a la sostenible. El diseño empleado combina preguntas cualitativas y cuantitativas según variables específicas en un país concreto: España. Se hace hincapié así en las implicaciones para el contexto del lujo y la sostenibilidad, teniendo en cuenta la figura del homo economicus que se guía por su interés y no por el bien común.
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