El proceso de innovación según la intensidad tecnológica de la industria manufacturera española

  1. María Botey Fullat 1
  2. Pedro Arias Martín 2
  3. Silverio Alarcón Lorenzo 2
  1. 1 ESIC Business & Marketing School
  2. 2 Universidad Politécnica de Madrid
    info

    Universidad Politécnica de Madrid

    Madrid, España

    ROR https://ror.org/03n6nwv02

Aldizkaria:
Economía industrial

ISSN: 0422-2784

Argitalpen urtea: 2018

Zenbakien izenburua: Nuevos Paradigmas Organizativos (I)

Zenbakia: 407

Orrialdeak: 107-121

Mota: Artikulua

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Beste argitalpen batzuk: Economía industrial

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This article describes the results of a research conducted in the transport sector in the province of Valencia. In such research is considered on one hand the technological culture and secondly the push/pull strategy in technology adoption. We analyze the relationships and influences of these variables with business results in terms of economic benefits and customer loyalty. Collaborative economy between companies and their technology suppliers is a critical factor in the adoption of push/pull strategy and this subject influences the integration of technolo

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