Análisis cualitativo sobre el periodismo digital especializado en moda
- Joan Francesc Fondevila i Gascón 1
- Eva Santana 2
- Josep A. Rom Rodríguez 2
- Pedro Mir Bernal 3
- Joaquín Marqués Pascual 4
- Javier L. Crespo 4
- Marc Perelló i Sobrepere 5
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1
Universitat Pompeu Fabra
info
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2
Universitat Ramon Llull
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3
Universidad de Navarra
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4
Universitat de Barcelona
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- 5 Universitat Internacional de Catalunya (UIC)
- Ainara Larrondo Ureta (coord.)
- Koldobika Meso Ayerdi (coord.)
- Simón Peña Fernández (coord.)
Argitaletxea: Servicio de Publicaciones ; Universidad del País Vasco = Euskal Herriko Unibertsitatea
ISBN: 978-84-9082-236-4
Argitalpen urtea: 2015
Orrialdeak: 126-140
Biltzarra: Congreso Internacional de Ciberperiodismo (7. 2015. Bilbao)
Mota: Biltzar ekarpena
Laburpena
Specialized fashion digital journalism, reflected especially in women's magazines, gets an increasingly important role in the Broadband Society. The transfer from paper to digital requires a qualitative study to see how far hypertext, multimedia and interactivity are joining journalistic practice. From the Research Group about Digital Journalism and Broadband and the Research Group about Innovative Monetization Systems on Digital Journalism and Marketing we have analyzed empirically two references in lifestyle, beauty and fashion: Vogue and Elle (www.vogue.es and www.elle.es). It is concluded that hypertext and multimedia get satisfactory use, while interactivity is improvable.