Creativity as an indicator of business competitiveness in the Mexican advertising landscape

  1. Núnez-Barriopedro, E.
  2. García-Martín, J.
  3. Ravina-Ripoll, R.
Journal:
Espacios

ISSN: 0798-1015

Year of publication: 2018

Volume: 39

Issue: 34

Type: Article